Ed Crofton, our Franchise Partner in Northern California and Hawaii joined Gecko Hospitality after a successful 35 year career in the restaurant industry. A proven operator, Ed's background in operations and thorough understanding of the restaurant business at all levels brings a competitive edge in his recruiting. His vast experience and passion for the industry has made him very successful in matching talented people with great companies.
Prior to joining Gecko Hospitality, Ed was a Franchise Partner/Owner with Ruby Tuesday in the Midwest. He started in the industry at the age of 16 and after college stayed with Ruby Tuesday for almost 30 years. Ed has held leadership roles in operations, human resources and training. His experience includes VP of Human Resources, VP of Training and Development and District Operating Partner. He has opened more than 30 restaurants during his career and has developed and mentored numerous multi-unit operator leaders. Ed created a cutting edge national training university and human resource support center as well as designed an employee and manager selection process for Ruby Tuesday.
Ed has been married for 24 years and has three children. In his spare time he enjoys running, cycling, golf and volunteering with numerous charitable organizations.