After graduating from Penn State University with a degree in Corporate Communication, Matt began to apply his knowledge to independent restaurants.
He started off at Kenny’s Spirited Eatery, an upscale tavern that converted to a night club on the weekends. Working in the front of house, he helped the owners reinforce the restaurant’s 50 year old brand through the use of social media, using Myspace and Facebook. This expertise carried over to subsequent platforms such as Twitter and at other restaurants he worked for in the future.
While working his way up to the management level, his passion for the craft beer industry blossomed into two successful beverage programs with Penn Taproom in Doylestown, PA and the Churchville Inn in Southampton, PA.
Now, as the recruiter for Idaho, and recruiting assistant for Colorado, Matt is able to spend more time with his wife, Ariala and their daughter's, Alexa and Claire.