Position: Dual Director of Sales and Marketing

Location: Caribbean

Compensation: $170,000 - $200,000 (First Year $130,000 Tax-Free)

About the Role:

We are on the hunt for a dynamic and visionary Dual Director of Sales and Marketing to lead the commercial strategy for a prestigious hotel property in the Caribbean. This executive-level position demands a blend of strategic acumen, industry expertise, and creative leadership to drive revenue growth and elevate the property’s market presence. The successful candidate will oversee both sales and marketing functions, ensuring seamless collaboration and the execution of innovative strategies to maximize profitability in this sought-after destination.

Core Responsibilities:

Strategic Leadership

• Design and execute integrated sales and marketing strategies aligned with the property’s revenue and growth goals.
• Conduct in-depth market research to identify trends, opportunities, and competitive advantages within the Caribbean’s luxury hospitality sector.
• Lead cross-departmental initiatives to enhance brand visibility and guest engagement through cutting-edge campaigns.

Sales & Revenue Management

• Set and achieve ambitious revenue targets for rooms and ancillary services.
• Build and maintain strong relationships with key industry players, including travel agents, corporate accounts, and high-value partners.
• Oversee group and corporate sales efforts, with a focus on MICE (Meetings, Incentives, Conferences, Events) opportunities tailored to the Caribbean market.
• Negotiate and secure strategic sales agreements that drive long-term value.

Marketing Leadership

• Develop and oversee the property’s digital and traditional marketing strategies, ensuring a consistent and compelling brand message.
• Collaborate with operations to align marketing initiatives with the guest experience.
• Lead content creation efforts targeting international luxury travelers, ensuring campaigns resonate with the target audience.
• Monitor marketing program performance, optimizing budgets and ensuring measurable ROI.

Team Development

• Recruit, mentor, and lead a high-performing sales and marketing team, fostering a culture of innovation and accountability.
• Provide professional development opportunities to align team capabilities with the property’s strategic objectives.
• Promote collaboration between sales, marketing, and operations to enhance overall guest satisfaction and operational efficiency.

Qualifications & Experience:

• Bachelor’s degree in Marketing, Business Administration, Hospitality Management, or a related field (MBA preferred).
• At least 10 years of progressive experience in sales and marketing within the luxury hospitality industry, with 5+ years in a senior leadership role.
• Proven success in driving revenue growth and increasing market share in competitive environments.
• Expertise in revenue management strategies and CRM systems.
• Strong knowledge of Caribbean tourism markets, with established industry connections being a significant advantage.

Key Competencies:

• Strategic thinker with a data-driven approach to market analysis and decision-making.
• Exceptional negotiation and relationship-building skills with internal and external stakeholders.
• Inspirational leadership style that fosters collaboration and innovation.
• Outstanding communication and presentation skills.
• Proficiency in digital marketing platforms, analytics tools, and revenue management software.

Why Join Us?

This is your chance to lead in a world-class hospitality environment, while enjoying the unparalleled beauty, culture, and lifestyle of the Caribbean. Along with a competitive compensation package, the first $130,000 of your salary is tax-free, offering significant financial benefits.

If you’re a results-driven leader with a passion for luxury hospitality and a proven track record in sales and marketing, we’d love to hear from you.

Take the next step in your career and join us in one of the world’s most stunning destinations!

Apply today by sending your resume to Jay@geckohospitality.com.