Director of Sales and Marketing
Location: Honolulu, HI
Salary: 130k/year - 160k/year
Posted Date: 09.23.2025
Employment Type: Permanent
Job ID: 3444687
Job Description
Director of Sales & Marketing- Oahu
Overview
The Director of Sales & Marketing is responsible for leading and driving top-line revenue strategy across key segments, including group, volume transient, and catering. This role involves staying ahead of market trends, analyzing market share movement, and conducting competitive hotel analysis. The Director will oversee the property sales teams (rooms and catering) to ensure budgeted revenues are met or exceeded. Additionally, this position manages the sales and marketing budget to support revenue goals.
Responsibilities
Key Responsibilities:
- Lead and drive top-line revenue for traditional sales segments, including group, volume transient, and catering.
- Analyze and respond to market trends, market share, and the competitive hotel landscape.
- Act as the voice of the customer, communicating key issues and concerns across all levels of the organization.
- Utilize and interpret Smith Travel Research data, financial P&L reports, sales mix, forecasting, group pace/position, and other hotel reporting tools.
- Understand and communicate market trends, demand generators, supply/demand dynamics, and economic factors impacting hotel performance.
- Conduct competitive set reviews, SWOT analyses, and monitor new supply in the market.
- Develop and implement strategies to penetrate primary markets using GEO source data.
- Create and execute key segment strategies while managing key accounts (both existing and target).
- Design effective sales deployment plans and market assignments.
- Set and achieve sales goals aligned with budget and market share targets.
- Manage group pace measurement and establish sales production goals.
- Oversee sales activity and travel schedules.
Qualifications
Education & Experience:
- Bachelor’s degree in Marketing preferred.
- Minimum of 3 years of Hawaii or Resort experience as a sales leader, with prior hotel sales experience.
General Requirements:
- Experience communicating with ownership groups and asset management.
- Proficiency in Delphi Sales Systems and PMS systems.
- Collaborative experience with revenue management teams.
- Comprehensive knowledge of all market segments and channel sources, with the ability to develop strategic plans for each.
- Strong communication and presentation skills.
- Excellent interpersonal skills and ability to work effectively in a team environment.
- Proven ability to lead, train, motivate, and drive a direct sales team while fostering a cooperative and competitive team spirit.
- Proficiency in MS Office, including Word, Excel, and PowerPoint.
- Ability to multitask and prioritize departmental functions to meet deadlines.
- Perform other duties as assigned by management.
How to Apply
Send resumes to Jay Bush at jay@geckohospitality.com.
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