Hotel Sales Manager – SMERF

Location: Fort Lauderdale, FL

Salary: 70k/year - 75k/year

Posted Date: 07.28.2026

Employment Type: Permanent

Job ID: 3642535

Job Description

Salaried Sales Manager – SMERF Market

Fort Lauderdale


An established full-service hotel in a thriving South Florida market is seeking a Salaried Sales Manager to drive new business across the SMERF segment. This is a true hunter role designed for a salesperson who enjoys building relationships in the field, creating new opportunities, and spending more time selling than managing paperwork.


You'll join a collaborative sales team with experienced leadership, dedicated administrative support for detailing, and a compensation plan that rewards performance. If you're looking for a role where your success is measured by the business you bring in—not the hours you spend behind a desk—this is worth a conversation.


What You Will Do


  • Develop new business within the SMERF market, including schools, churches, youth sports, social organizations, reunions, and related group segments.
  • Spend the majority of your week conducting in-person appointments, site visits, networking, and outside sales calls.
  • Build and maintain a strong prospect pipeline through proactive outreach and relationship development.
  • Represent the hotel throughout the local market and become a visible resource within the community.
  • Qualify opportunities, negotiate group business, and close new accounts.
  • Partner with the sales support team, allowing you to remain focused on selling while administrative detailing is handled internally.
  • Work closely with hotel leadership to achieve quarterly and annual revenue goals.
  • Participate in required Marriott sales training and platform development.


What We Are Looking For


  • Previous hotel sales experience required; full-service experience preferred.
  • Direct SMERF sales experience strongly preferred.
  • Experience with CI/TY business is a plus.
  • Proven ability to prospect for new business rather than relying primarily on inbound leads.
  • Comfortable spending multiple days each week in the field meeting clients and generating new opportunities.
  • Strong relationship-building, presentation, negotiation, and closing skills.
  • Organized, self-directed, and motivated by measurable sales results.
  • Willing to work fully on-site. This position is not remote or hybrid.
  • Salary expectations must align within the stated compensation range.


Compensation & Details


  • Base Salary: $70,000–$75,000
  • Quarterly Performance Bonus: Opportunity to earn up to approximately 70% of annual base salary, with current Sales Managers consistently achieving bonus targets.
  • Overtime Eligible: Hours are tracked and compensated accordingly.
  • Comprehensive benefits package including health benefits, paid time off, and retirement offerings.
  • Full-time, on-site position with significant field-based selling throughout the local market.



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