Director of Sales

Job Title: Director of Sales

Concept Type: Permanent Leadership Opportunity

Location: Midway, UT

Salary: $100,000 – $110,000 per year

Nestled in the mountains of Midway, Utah, this luxury resort sits perfectly between Park City and Sundance — and it is one of the most distinctive hospitality destinations in the Mountain West. From world-class spa experiences and exceptional dining to outdoor adventure and corporate retreats, this resort delivers elevated guest experiences year-round. The culture here is one of genuine warmth, high standards, and a deep commitment to both guests and team members alike. It is a place where leadership is valued, collaboration is real, and the work you do has a visible impact on the guest experience every single day.

Position Overview

The Director of Sales in Midway, UT leads the resort's overall sales strategy across all revenue segments — group, corporate, leisure, catering, and event business. This role is at the center of the resort's growth, responsible for driving revenue, managing a high-performing team, and positioning the resort as a premier luxury destination in the region.

Job Qualifications

To be considered for the Director of Sales role in Midway, UT, candidates should bring the following:

• 8–12+ years of progressive sales experience within the hospitality or resort industry
• Marriott brand experience strongly preferred
• 3+ years in a sales leadership or management role
• Strong financial acumen with demonstrated ability in forecasting, budgeting, and pipeline management
• Proven track record of driving revenue growth and capturing market share
• Exceptional leadership, communication, and negotiation skills
• Strategic planning capabilities with the ability to align sales efforts to broader business goals
• Established relationships within the group, corporate, and event markets
• Ability to analyze market trends and financial reports to inform decision-making
• Flexible availability, including evenings, weekends, and holidays as the business requires

Job Responsibilities

As the Director of Sales in Midway, UT, you will:

• Develop and execute comprehensive sales and marketing strategies aligned with resort revenue objectives
• Lead, mentor, and manage a team of Sales Managers and Senior Sales Managers, setting clear performance expectations and supporting their professional growth
• Establish revenue goals, monitor team performance, and hold the team accountable to results
• Oversee and manage key client relationships and major accounts across group, corporate, leisure, and event segments
• Partner closely with marketing and revenue management to maximize occupancy, event revenue, and overall property performance
• Analyze financial reports, market trends, and competitive data to inform and adjust strategy
• Build, manage, and report on sales budgets and pipeline activity
• Ensure brand standards and client satisfaction are consistently upheld across every touchpoint
• Represent the resort within the local community and relevant industry organizations
• Identify and develop new business opportunities to grow market share and strengthen the resort's position as a luxury destination

Company Benefits

• Competitive salary of $100,000 – $110,000 per year
• Access to a resort environment with world-class amenities
• A collaborative, people-first team culture rooted in service excellence
• Opportunities for professional development and career growth within a prominent hospitality brand
• A stunning work environment surrounded by the natural beauty of the Heber Valley

This Director of Sales opportunity in Midway, UT is the right move for an experienced hospitality sales leader who is ready to make a measurable impact at a resort that sets the standard for mountain luxury.

If you have the drive, the experience, and the leadership instincts to take a high-performing sales operation to the next level, this role is built for you.

Send your resume to Danielle Salerno to be considered for the Director of Sales position in Midway, UT. Danielle@geckhospitality.com

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